Pitman Training

Event Management Essentials

Course Outline

Getting under the skin of events means they become easier to manage. Event organising is no walk in the park and there are many complexities that go into making an event a success.

Learn some tricks of the trade and really get to grips with event project management to ensure your events are always ones people are talking about for all the right reasons.

College leavers, PAs, charity fundraisers, community and sports club leaders, PR Assistants, Marketing Assistants and those interested in pursuing a career in event management.

Benefits: -

• Gain a comprehensive understanding of how event managers organise and run events

• The flexibility and value of a self-study course designed to enable you to work at your own pace

• You’ll get a workbook to use as a reference guide on completion of the course

• The opportunity to gain the widely recognised Pitman Training Certificate

To give an understanding of how event managers plan and execute events.

Great for event managers, charity fundraisers, PAs, PR & Marketing Assistants, business owners and many more roles.

Whether applying for a job with events involved, or honing your skills to impress employers or colleagues this course leaves no stone unturned.

Familiarity with Word and the internet. PowerPoint and Excel will also be used during the course.

There are six lessons in the Event Management Essentials course: -

Lesson One: The role of event management, classifying different types of event, recognising common features, understanding the impact of size and complexity, knowing about uncertainty in events, identifying the different stages of an event.

Lesson Two: Establishing the aims and objectives of an event, identifying key parties, deciding on the size of the event, identifying where and when an event should take place, costing and pricing different proposed events, establishing whether an event is achievable, identifying events that will appeal to the target market.

Lesson Three: Forming an event management team, recruiting staff and volunteers, reporting and communicating among and between teams, creating an event plan, booking special guests, using external providers, managing teams.

Lesson Four: Attracting and managing sponsorship, other sources of funding for events, promoting the event (including social media event marketing), managing registration, types of tickets, managing logistics, contingency planning.

Lesson Five: Risk management, laying out the venue, liaising with the venue owner and external providers, sending out information to delegates and guests, rehearsals and pre-event briefings.

Lesson Six: The role of the event manager during the event, how event managers handle common problems, clearing up after the event, evaluating the event, analysing feedback, final administrative tasks, post event promotion, careers in event management.

This course should take around 12 to 14 hours to complete.

Our Event Management Essentials course is part of our distance learning range – which can be accessed online via our distance learning portal. 

This means that you have the flexibility to study our Event Management course:

  • In centre, with our friendly course advisors available for support and guidance as and when you need it.
  • At home or from work – with support via email or telephone during working hours.
  • On a blended mix – in-centre for the modules you need help with, at home or from work for those you are gliding through.

Once you’ve decided to go ahead, all you’ll need to do is contact your nearest Pitman Training centre that offers and supports our distance learning platform, and they will arrange for you to have an induction to show you around the system and talk you through how our online training works. After this, you can learn in your own time and at your own speed, but with the knowledge you have support at hand if required. 

To find your nearest centre that offers and supports our online Event Management training, click here.




The best way to make sure your training programme suits you, your skills, your ambitions and your busy schedule, is to get in touch with us for a free, friendly expert career consultation.